This isn’t directly related to marketing, but, if you’re dead … you can’t market anything!

With the Holidays and winter fast approaching, this is a good time to consider your home’s gas appliances and their components. The first winter heating start-up and the long nights in the dead of winter are the two time frames when you should be alert to carbon monoxide poisoning issues. It’s during these periods that the danger from carbon monoxide (CO for short) is highest. The best advice; have your systems serviced at the beginning of each heating season and make sure they check the flue and combustion air. (You should be changing your air filters at least quarterly.)

Don’t forget to remind all the holiday cooks that if they use a gas oven for baking, they should open a window a couple of inches to bring in some fresh air. Most gas ovens emit some level of carbon monoxide. In a small kitchen, using the oven for a few hours could produce dangerous levels of CO.

If you’ve upgraded windows and done major caulking and sealing to reduce drafts and infiltration air, you’ve also reduced the ability of your home to breath. At some point, your home may become so air tight it’s like a ziplock sandwich bag. No air in, but no air out!  Continued … »